Thursday 13th December 20123.00PM

Applied Big Data and Digital to their businesses

With Big Data being the buzz word of the year, it's high time someone showed the practical benefits of Big Data in sport. In this half day session, three of the leading sports technology companies across both B2B and B2C sectors will showcase findings on how they have applied Big Data to their businesses.

Timetable of speakers and presentations

David L Concannon David L Concannon



David L Concannon, Head of Emerging Companies, Orrick

Chris Schlosser Chris Schlosser


Keynote Address

Chris Schlosser, General Manager MLS Digital

Nic English Nic English


Analysing Premier League player performances using Big Data

Nic English, Head of Data & Content, Squawka



John McCauley John McCauley


Keynote 2

John McCauley, Senior Director Digital, Maple Leaf Sports

Repucom Repucom


Measuring sports sponsorships using Big Data

By Repucom US (Speaker TBC)

Sanjit Atwal Sanjit Atwal


Can Big Data tell you how much you should be paying your players?

Sanjit Atwal, Co-Founder & CEO Squawka

Beer & Networking Networking


Closing Remarks & Networking

an invitation

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Email Address


Opta Stats

Opta Sports have been one of the leading lights in global sports data since 1996. Suppliers of Football, Rugby (League & Union), Cricket, Tennis, Golf, Motorsports and Racing data, Opta technology powers media and right holders across Broadcasting, Betting, Internet, Mobile, Print and Sponsorships.

What data have media outlets been asking more of over the last year? And how will this change moving forwards?


Repucom is an information provider to the sports sponsorship industry, focusing on one single objective: to deliver invaluable insights into best practice marketing solutions in the sponsorship and branded content space.

A global leader, Repucom will discuss the increasing usage of Big Data and analysis needed to provide transparent returns for the biggest brands in the world that underpin sports sponsorships.


Squawka is a web based second screen platform for viewers of live televised sport that provides consumers with both real time statistics on the matches/players they are watching alongside social chat, allowing interaction with others while expressing feelings and informed opinion on the game. After extensive analysis of over 200 matches.

Squawka has developed its own unique player performance index, which analyses over 2,700,000 on-ball actions in real time to display the performance of each player.

How can Big Data be used to further sustainability in football?

Event Location

51 West 52nd Street
New York
NY 10019-6142

+1 212-506-5000